This episode of the Public Speaking Super Powers Podcast features Carma’s interview with Janet Horton, a writer, speaker, and teacher. Podcast Highlights Length: 6 minutes, 30 seconds Janet Horton slowly but surely honed her speaking craft starting from the tender age of 10 when she was in Junior Achievement. “I […]
Tag Archives: know your audience
This episode of the Public Speaking Super Powers Podcast features Carma’s interview with Michael Soon Lee, a professional speaker since 1985 who focuses on the topic of diversity. He is also the author of Cross Cultural Selling for Dummies. Podcast Highlights Length: 18 minutes, 35 seconds “What I do is […]
Once you know who your audience is, you’ll need to consider where your audience will be when you give your presentation. In this video, I go over the basic logistics that can affect your presentation. The logistics I talk about include: Acoustics Seating Lighting Temperature Outside Noise Would you like […]
To be effective, your presentations need to be tailored to your audience. In this video, I discuss the basic audience demographics that can affect your presentation and why they are important. The demographics I talk about include: Age range Male to female ratio Occupation and economic status Educational background Political […]
You’ve got the perfect speech … on paper. You may have even presented it a few times with decent results. But you want more. What can you do to take this presentation to the next level?
I’ve been there before. When I was competing in high school with my earthquake speech it was good enough for me to get into the finals and place 5th most of the time. But I was never able to take it higher. I wish I had known these three things then!
1. Know your audience.
In order to connect with your audience, to get them to truly engage with your presentation, you need to know and understand them. If I’d had a better handle on what the judges where looking for, as well as who they were as people, I might have been able to tweak my earthquake speech to better meet their needs and earned more points in the process.
Before you give a presentation, do your homework on your audience. What makes them a group? What are they looking to gain from your presentation? What are their “hot topics” and “hot buttons”? Do they have inside jokes? What things do they have in common that you can pull from to create meaningful illustrative anecdotes?
In this sneak peak from one of the Public Speaking Super Powers audio programs, Al Rubeling shares his thoughts on knowing your audience. Hint: He calls it “speaking in tongues.” – – – – – Do you have questions about public speaking? Is there a topic you’d like me […]