As you step up to the front of the room, you can feel your face flush and your ears burn. Your hands are shaking as you take command of the stage. A little voice in the back of your head is telling you that everyone can tell how nervous you are.
That little voice lies.
A lot of authors struggle with selling their books because they are more in love with, and better at, the writing part of being an author, than the marketing and selling part of being an author. However, if you want to be a successful author, you have to master the […]
As an author, there will come a time when you will be asked to perform a live book reading before an audience. It doesn’t matter whether your work is a novel, a collection of poems, or an anthology of short stories or essays. Your fans want to hear your words almost as much as they want to read them. Here are some tips to give them what they want and leave them wanting more.
You’re excited. You’ve just heard back from your town’s leading bookstore and they’ve booked you for an author event and book signing in two months. They’ve asked you to do a “little talk” before you sign books. You said, “Sure! Of course!” And now you are staring at the email […]
Many – not all, but many authors are afraid of speaking before groups. Some believe this is because they are introverted. Others believe it is because they spend most of their time sitting in a room alone typing away at their keyboard. Regardless of the reason, if you are such an author, you are not alone. And the good news is, you can go from author to speaker and expand your speaking comfort zone so that you can better promote your books to a larger audience.
Facebook Live first became readily available to users in 2016. So I’m often surprised when someone tells me they haven’t used it yet. It shouldn’t. Many people are afraid to go on camera for a recorded video, and so getting started on Facebook Live just intensifies their anxiety.
Been on a webinar lately? I bet you have. With the lockdowns still in place, most (if not all) speaking opportunities have gone virtual and many businesses are using webinars more than they used to.
The fact is, webinars are one of today’s hottest marketing trends. Each and every week, you’ll find small business owners hosting webinars about book publishing, blogging, and even how to sell T-shirts online. No matter what your niche or industry, webinars are a great option for growing your market. This is especially true for you as a speaker.
